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    Image consultant and personal shopper Sulakshana Badani says you can look good on any budget

    Personal shopping and image makeovers are quite a phenomenon in Mumbai and Delhi. Chennai, being a nascent market, is catching up according to image consultant Sulakshana Badani, who has had 50 clients till date. “People are getting more experimental. But they perceive the service to be expensive and only for the elite. But it is possible on different budgets,” says the wife of cricketer Hemang Badani, who started this service in November last year. “I study their personality and their background. We begin with colour consultation, which includes clothing, make up and jewellery. Then comes figure and style analysis and wardrobe planning, where I visit the client’s house and consult. Finally, I take them on a personal shopping trip, where I encourage them to step out of their comfort zone by trying on styles they wouldn’t normally do.” Badani brings out a report for her client at the end of the session. “It’s like a personal style book. I also give them a personalised swatch, which they can keep in their wallet, with the entire range of colours that suits them,” offers Badani who studied at VR Image Consultants in Delhi. Unlike other personal shoppers in Mumbai and Delhi, Badani does not tie up with other brands as she doesn’t want her clients to be restricted to few options. Having worked with corporates, expatriates and celebrity clients like singer Sangeetha Rajeshwaran, Badani targets anyone “right from college students to grandmothers.” Badani charges `1,500 /hour for personal shopping, with packages from `5,000 onwards. Details: sulakshana.net or email staystylish24x7@gmail.com
    — Madhuwanti Saha

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