Two romance portals turn up the heat in your relationship
Land of Kamasutra we might be, but openly talking about intimacy is still frowned upon. BlissBasket.com, founded by 28-year-old Mayur Masrani, and PrivatelyURS.com, started by Rajiv Ghosh, is changing that. Masrani, an engineer who started the self-funded Bliss Basket, says, “The idea came to me when I was looking for fun (with a hint of naughty) presents for my friend’s wedding. It was impossible to find anything, openly.” Having spent several years in Switzerland and South Africa, he was surprised at the shortage of “naughty and innovative products. So he decided to start a business of his own to plug the gap.
Tastefully balancing fun and sensuality, Bliss Basket offers lingerie, chocolates, candles, games and even books to keep you entertained. Bikinis, camisoles, corsets and costumes promise to spice things up—in the bedroom or at a costume party. Plus, it promises discreet packaging and invoicing. Masrani’s goal is ‘to help people enjoy world class products, embarrassment free and privately from the comfort of their homes’. “With the Secret Order Process nobody has full information about customers and their orders,” he shares, adding that even parents are “gifting Romantic Subscription Packages to their newly-wedded offspring along with honeymoon packages”.
Similarly, Privately URS scours the globe to find products to add ‘zing to your private life’. Ghosh tells us that apart from sensuous lingerie and other adult products, they also have books, games and quirky sets ideal for occasions like first anniversaries, honeymoons and Valentine’s Day presents. “The aim here is to get people to lose their inhibitions and be a little adventurous,” he tells us.