Offering elegant and minimalistic designs in leather handbags and small accessories, Chennai-based Hydes Studio is just a year old. But the brand has already made a mark in the fashion circuit with their various exhibitions across the country, including Soul Sante and Fuzone in Bengaluru, besides retailing on social media (over 5,000 followers on Instagram and 2,000 on Facebook).
Started by husband-wife team of Hari Madhavan (32) and Ramya Hari Madhavan, Hydes is known for its stark aesthetics.
Ramya says they love leather for its durability and texture. “Leather is bio-degradable unlike faux-leather products. With use, our handbags get a beautiful patina, which doesn’t happen with other materials or fabrics.” Among her new designs that have our attention is the recently launched camera tote (`6,700) designed in collaboration with Bengaluru-based fashion photographer, Manvi Gandotra, which is handy yet spacious and chic.
More to see
Both Hari (with a fashion design degree from Istituto Marangoni, Italy) and Ramya oversee the impeccable craftsmanship. “Our designs reflect traditional craftsmanship and modern aesthetics. Every Hydes Studio bag is hand-cut and crafted flawlessly with an eye for detail,” she elaborates. With plans of stocking at selected boutiques abroad, they also intend to take the brand across the country.
— Shibi Kumaramangalam