Having coached over a thousand corporations on achieving their dream figures and conducted five thousand seminars for personal development, author and speaker Brian Tracy is a force to be reckoned with in a grim economic scenario. His roots lie in real estate, which led him to focus on the science behind selling, but not before he set off on a journey across the world to work in over 80 countries. “Once I had studied the field of real estate exhaustively, I decided to offer seminars on personal and business success. I had started, built, managed or turned around 22 different businesses in a variety of fields in different parts of the world,” he shares.
As a result of the wildly successful response to his seminars, he has written over 65 books, a notable one being Million Dollar Habits. Describing the stand-out factor of this book, he says, “Most of the books written on financial success are written by people who do not have any money. As I studied self-made millionaires, I found that, “You learn what you teach.” I began to practise the same skills that self-made millionaires practise, starting from nothing.” He prefers not to be saddled with the title of motivational speaker. “I am not a motivational speaker. I teach proven success principles that have been used by thousands of people all over the world to achieve incredible results and simply structure these principles in an organised and structured manner for easy understanding,” says Tracy.
From the bottom
On a personal level, he talks about his biggest motivator that helped him accomplish distant goals. “When I was 23, I was unskilled, uneducated, and unemployed, and an attempt to get into sales proved unsuccessful. Then I had a turning point. I discovered that all sales skills, and business skills, are learnable,” he says, adding, “This is still the core message that I teach people all over the world — You can learn anything you need to learn to achieve any goal you can set for yourself. There are no limits.”
Brian Tracy’s ‘Psychology of Winning’ workshop will be held at The Leela Palace on Sunday, October 6, from 10 am to 4 pm. The ‘Success Code’ workshop will be held from 6:30 pm onwards and the Goal Setting Workshop for children (eight onwards) onOctober 7, from 10 am to 12 pm at My Fortune. Details: 9841234535
— Divya Karthikeyan