The colour of the year promises to give you a fresh start
When fashion designer, Coco Chanel once said, “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street; fashion has to do with ideas, the way we live and what is happening,” she defined fashion as it had rarely been viewed before — as a reflection of life itself. The colours of the season too, are chosen in a similar manner. Every year, the researchers at The Pantone Colour Institute choose a colour that according to them, “reflects the cultural climate of the year.” So, get ready to update your wardrobe with the chosen colour of the season, called greenery. This youthful, fresh and zesty shade that is a blend of yellow and green seems to have been created to evoke the memory of warm summer days.
Colour psychology is more important than we imagine. Colours can project all that we stand for and want to convey. It is therefore important to explore the entire spectrum of colours, even those with unique names like pale dogwood, pink yarrow and kale.
Our colour choices can change our moods too. Metallic colours like gold which was a hot favourite among celebrities at the Golden Globes this year, is said to be one of the colours that emanate charisma, calm and higher spirituality. And the colour of the year, greenery, spells harmony, balance, nature and movement towards a peaceful world order.
Make a statement with your clothes by using the colour ‘greenery’ in as many ways as you can. You can keep the colour minimal – like wearing a blazer, a pair of trousers, a mini skirt or a stole in the perfect shade. Some designers suggest that you take the greenery concept further this year and recycle and reuse clothes so as to meaningfully convey the spirit of the environment-friendly colour of the year.
I caught up with fashion designer Susan Fernandez, who is currently working on a new summer collection and she says that she is delighted with the Pantone colour of the year. “I am pleased that greenery has been chosen as the colour of the year as it is such a happy idea. I love the fact that it urges you to be as fresh and natural as you can, and to try and turn as eco-friendly as possible.”
According to Susan, while choosing which colours to wear each season, we tend to veer towards a few favourites, and it is time to change the habit. “We choose the same colours all the time,” she says. Maybe this year, we could try something new. Wearing certain colours like blue, green or red could automatically put you in a good mood. But if you want to abide by the colour of the season, the best way to do so is to wear it in a shade that suits you. Green comes in so many variations like olive green or emerald green. You can choose a shade that matches your personality and skin tone.”
Susan is also working on a new summer collection with her business partner and they have added beautiful checks in cottons, handlooms, khadi and textured weaves this year. “You cannot go wrong with vegetable dyes and asymmetrical cuts for an Indian summer,” she says, adding, “And green will be perfect too.”
(Asha Chowdary presents a column on what’s trending in the world of fashion)