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    Meenu Subbiah Diamonds gets a new name and a collection.

    Last week was a good one for city-based jewellery designer Meenu Subbiah. She launched her  new line, Collection Q, and rebranded her 23-year-old label, Meenu Subbiah Diamonds, as MSD. The sleeker name, which reflects the brand’s move towards a contemporary language, is also reflected in the collection. Subbiah tells us that her collection, which combines two distinct lines, celebrates “the queen within us” by catering to both traditional and contemporary aesthetics. The former is inspired by nakashu-velai, a technique used in the Chola period, where gods and goddesses were depicted on jewellery. “The collection has a lot of kemp, rubies, emeralds and diamonds, with 22, 23 and 24 carat gold,” she begins. The latter is contemporary, drawing  inspiration from flowers and leaves. Expect rings, maangtikas and neck pieces, in rose gold. Talking about recent trends, the Gemological Institute of America graduate says, “Chennai is all about its culture and tradition. While youngsters might like something trendy now, as they grow older they go back to traditional jewellery.” Subbiah picks a diamond and ruby pendant, with a nakashu peacock, as her favourite from the new line. Meanwhile, the designer shares that she is already working on her next collection, which will have  “a lot of colours and semi-precious stones that are not known to many”.
    Rs 10,000 onwards. MSD, T Nagar.
    Details:  28143736

    —Saloni Sinha

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