Home Bangalore The print effect

    0 527

    Expressionist minds create new pret lines for Stylista

    ACTOR, singer, songwriter and now designer—Monica Dogra launches her fashion line, on Stylista.com. “I’m an expressionist – a lover of freedom and my line is an extension of that,” she begins. And that is exactly what COO and fashion director Anjana Sharma wanted Dogra on-board for. “Her clothes always spoke to me. Even if she wore designer garments, she had her own take on how she wore it,” Sharma enthuses, adding, “I realised there is a whole segment of art lovers who don’t dig designers because they have a different take on fashion.”
    Simply called Monica Dogra for Stylista, the range reflects her varied inspirations, from music and cinema to contemporary art ‘where
    the wearer is the statement, not the clothes themselves’

    BuyAnchor3Basic bohemia
    Defined by easy silhouettes and an indie festival vibe, the collection includes dresses in Jaipuri florals, ikat prints and Kashmiri paisleys juxtaposed with acid-washed skater skirts, kimono-style shrugs, tank tops, tie-dye trousers and kaftans.“They are influenced by vintage prints with elements of grunge, bohemia, and rock and roll,” Dogra explains. For something less outre, try the perky peasant dress in soft peach, a lacy kimono cover up and tie-dye maxi dress called Jagger. The webstore will also launch Queen of Neon, Masaba Gupta. Her high-street collection is a free-spirited line of shirts, skater dresses and dhoti skirts in yellow, mint and monochrome with her t rademark vintage prints. Shivan & Narresh will retail bikinis, maillots, tankinis and coverups inspired by street
    style and graphic art. `1,950 upwards. Details: stylista.com

    — Aakanksha Devi


    0 1065

    0 943