SISTERS Ayshwarya (35) and Soundarya Srinivasana��s (32) venture a�?Manjushaaa�� began as an attempt to design and source elegant jewellery for themselves and friends for special occasions. That has ballooned into the business it is now a�� with a website for sales, as well as exhibitions held every quarter for antique, temple and kundan jewellery. The first this year, the day-long event to be held at the Banquet Hall of Mahamudra restaurant, Isha Life, tomorrow will showcase the Haute Summer Collection, which include the new Indo-Western and kidsa�� collections.
Chennai-based Manjushaa, which started in 2009, implies a�?box of jewelsa�� and their online store caters to the urban working woman who wants that one piece of jewellery that makes a style statement. Expect mostly copper-based creations with gold polish. Ayshwarya says, a�?Chennai shoppers still like minimalistic designs and our earrings are quite popular. Temple jewellery sets have always been easy picks with our customers.a�?
In addition to some pieces that have been designed by the duo, they have sourced pieces from all over India like Jaipur and Mumbai among other cities. a�?We want every piece of jewellery to be unique and handpicked. Our target audience is 25-40 year-old women,a�? shares Ayshwarya. Offering temple and antique sets, kundan, polki anklets, traditional tikkas, bangles, bracelets, armlets and watches a�� this time, watch out for the earrings set with turquoise, kida��s earrings for occasions and workwear that feature unusual studs.
Rs 200 onwards. At Mahamudra, Mylapore. From tomorrow, 11am – 7pm. Details: email@example.com
a�� Preethi Ann Thomas