Online retail players are looking to luxury designers for exclusive capsule editions
Designer collaborations with online platforms emerged as 2016’s biggest trend. While Koovs teamed up with Hattie Stewart and Gauri and Nainika for limited
edition lines, international e-retailer Nordstrom has enjoyed an alliance with the likes of Valentino, Saint Laurent and Christian Louboutin. Here are the others who followed the idea.
Sabyasachi x Pottery Barn
When Pottery Barn’s Executive Vice President Monica Bhargava and team landed in Mumbai for a routine design scout, little did they know that they would end up collaborating with designer Sabyasachi Mukherjee for a 50-piece holiday décor collection. Expect bold hand-drawn and block-printed floral and animal motifs, gold embellishments, rich fabric and fine embroidery. The collection includes plates, pillows, quilts, tufted rugs, jewellery boxes and holiday ornaments. `1,200 onwards.
Masaba Gupta x Fab Alley
Masaba Gupta’s Misprint, a 67-style collection with Fab Alley carries vintage motifs like the gramophone, angular and floral shapes and generous use of
nautical lines — all drawing inspiration from every day objects. The collection exudes Masaba’s signature quirky take to fashion sticking to a monochromatic scheme with the occasional burst of colour. The collection comprises of easy-to-wear garments with silhouettes from crop tops, shirts, maxi and wrap dresses to skater skirts and jumpsuits, making them a great choice for both work and leisure. `1,600 onwards. Details: faballey.com
Sarah Jessica Parker x Net-a-porter
We know Carrie Bradshaw’s love for a great pair of heels, from red-soled Louboutins to her favourite Manolo Blahniks. Her 16-piece capsule shoe collection for luxury e-tailer Net-A-Porter bears testimony to Sarah Jessica Parker’s penchant for footwear. Taking inspiration from disco balls, the collections includes strappy heels, satin bows, blocked heels and crystal accented buckles. Be it the bejeweled pieces or the block metallic options, Parker has you party ready this New Year’s eve. `30,000 onwards.Details: net-a-porter.com